Terms of Service
Last updated: 2026-05-05
These Terms of Service (“Terms”) govern your use of the asambl website (asambl.app) and the asambl desktop application (together, the “Service”), provided by Asambl Technologies Ltd, trading as asambl (“we”, “us”, “our”).
By using the Service, you agree to these Terms. If you do not agree, please do not use the Service.
1. Description of the Service
asambl is a desktop application for macOS and Windows that helps you plan and organise your week using structured inputs, AI-assisted outputs, and locally stored planning data. The website provides product information, a beta waitlist, and a newsletter.
The Service is currently in beta. Features, availability, and pricing may change over time.
2. Eligibility
You must be at least 18 years old to use the Service. By using the Service, you confirm that you meet this requirement.
3. Interacting with AI
asambl is an AI-powered product. When AI features are turned on, you are interacting with an AI system within the meaning of Article 50 of the EU AI Act. Asambl Technologies Ltd is the provider of that AI system; the underlying general-purpose model is provided by Microsoft via Azure OpenAI Service.
AI outputs may be inaccurate, incomplete, or out of date. Review them before relying on them. We do not use AI to make solely automated decisions about you that produce legal or similarly significant effects within the meaning of Article 22 of the UK and EU GDPR.
4. Your Account and Data
Local Planning Data
The asambl desktop application stores your planning data locally on your device. You are responsible for backing up your data. We do not have access to your locally stored planning data and cannot recover it if it is lost.
AI Features
When AI features are enabled, the app sends only the prompt assembled for that specific request to asambl’s managed AI endpoint, which uses Azure OpenAI Service hosted on Microsoft Azure. Your beta access includes use of this managed AI endpoint; no separate API key is required. You can turn AI off at any time from settings, and the application’s non-AI features remain fully usable.
See our Privacy Policy for the full description of how prompts and other personal data are processed.
5. Acceptable Use
You agree not to:
- use the Service to generate, store, or process content that is unlawful, harmful, threatening, abusive, or otherwise objectionable
- input biometric data, special-category personal data about other people, or other people’s confidential information into asambl without a lawful basis to do so
- use asambl’s AI features to make solely automated decisions about other people that produce legal or similarly significant effects on them
- attempt to reverse-engineer, decompile, or extract source code from the desktop application except where permitted by law
- interfere with or disrupt the Service or related infrastructure
- use the Service in a way that violates the terms of any third-party AI provider or integration you connect to
6. Fair use of AI features
Beta access is free, and AI requests cost asambl real money to run. To keep the beta sustainable for everyone, we ask that you use asambl’s AI features at a reasonable, human pace, for your own personal planning, not for automated, programmatic, or commercial-scale use.
If a small number of users consume a disproportionate share of AI capacity, we may temporarily throttle or pause AI features for those accounts and contact you to discuss usage. We won’t do this without telling you. If AI is paused on your account, you still have full access to your data and to the rest of asambl, only the AI features pause.
We don’t publish a hard request limit during the beta because we want to learn what reasonable looks like. Once we have data, we’ll publish specific numbers here.
7. Third-Party Services
The Service relies on or integrates with third-party services, including AI providers, email providers, analytics providers, and optional integrations such as Google Calendar and web search.
Your use of any third-party service through asambl may be subject to that provider's own terms and privacy policy. We are not responsible for third-party services and do not control their availability, security, or performance.
8. No Professional Advice
asambl is a planning tool. It does not provide medical, legal, financial, tax, therapeutic, or other regulated professional advice. Any AI-generated or app-generated output is provided as a draft aid for planning and organisation only. You are responsible for reviewing, validating, and deciding whether to act on any output.
The following module-specific clarifications apply:
- Finance. Outputs are organisational drafts, not financial advice, investment guidance, tax advice, or creditworthiness assessments. Do not use them as the sole basis for financial decisions.
- Mind. asambl is not a medical device, mental health service, or substitute for clinical care. If you are in crisis, contact local emergency services or a qualified professional.
- Relationships. asambl is a planning tool, not therapy or counselling, and is not a substitute for professional support.
9. Intellectual Property
Your Content
You retain all rights to the content you create in asambl, including notes, profiles, preferences, and any outputs generated through the Service. We do not claim ownership of your data.
Our Software
The asambl application, website, brand, and associated materials are the property of Asambl Technologies Ltd or its licensors. These Terms do not grant you any right to use our trademarks, logos, or brand identity except as expressly permitted by us in writing.
10. Feedback
If you choose to send us feedback, ideas, suggestions, or beta comments, you agree that we may use them to improve the Service without restriction or compensation to you.
This does not affect your ownership of your own planning data or personal content.
11. Premium Features and Licensing
Certain features may require a licence key. Licence terms, pricing, and usage limits will be communicated at the time of purchase. We may update pricing and features for future licence periods with reasonable notice.
Licence keys are personal and non-transferable unless otherwise stated.
12. Beta Programme
The Service is currently in beta. Beta software may contain bugs, incomplete features, or unexpected behaviour. By participating in the beta programme, you acknowledge and accept these risks.
We may modify, suspend, or discontinue any part of the beta programme at any time.
13. Availability and Changes to the Service
We may update, change, suspend, or remove features or parts of the Service at any time.
We do not guarantee that the Service will always be available, uninterrupted, or error-free. Because the Service is in beta, parts of it may change quickly as we improve the product.
14. Disclaimer of Warranties
The Service is provided “as is” and “as available” without warranties of any kind, whether express or implied.
We do not warrant that the Service or its AI features will be uninterrupted, error-free, secure, or that AI-generated outputs will be accurate, complete, current, or suitable for any particular purpose.
AI-generated content is a draft aid, not professional advice. You are responsible for reviewing and validating any outputs before acting on them.
15. Limitation of Liability
To the maximum extent permitted by law, Asambl Technologies Ltd will not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of data, loss of profits, or business interruption, arising out of or related to your use of the Service.
Our total liability for any claim arising from these Terms or the Service will not exceed the amount you paid us, if any, in the twelve months preceding the claim.
Nothing in these Terms excludes or limits liability that cannot be excluded or limited under applicable law, including liability for fraud or for death or personal injury caused by negligence.
16. Termination
You may stop using the Service at any time.
We may suspend or terminate your access if you breach these Terms or if we discontinue the Service.
Your locally stored planning data remains on your device after termination. We have no obligation to maintain or provide access to any data stored on our infrastructure, such as waitlist or usage records, except as required by law or under our Privacy Policy.
17. Changes to These Terms
We may update these Terms from time to time, including as further provisions of the EU AI Act take effect. The “Last updated” date above will change when we do.
If changes are material, we will provide notice by email to registered users where reasonably possible. Continued use of the Service after the updated Terms take effect constitutes acceptance of those changes.
Changelog, 2026-05-05: added an Article 50 AI-interaction notice; raised the minimum age to 18; added module-specific disclaimers for Finance, Mind, and Relationships; expanded Acceptable Use to cover biometric and third-party data and automated decisions; tightened the “as is” warranty to cover AI features explicitly; added a fair-use section for AI features during the free beta.
18. Governing Law
These Terms are governed by the laws of England and Wales.
Any disputes arising from these Terms or the Service will be subject to the exclusive jurisdiction of the courts of England and Wales, except where applicable law provides otherwise.
19. Contact
General enquiries: contact@asambl.app
Privacy and data requests: privacy@asambl.app
Asambl Technologies Ltd
Company number: 17066085
71–75 Shelton Street
Covent Garden
London WC2H 9JQ
United Kingdom